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Community marketing skill

Community marketing is part of Corey Haines' marketing skills. Its job is to grow a community in Discord, Slack or a forum that drives product growth. It loads on its own when a request matches its description, and you can also call it by name.

When the agent reaches for it

The agent keeps every installed skill's description in view and loads the full instructions when a request matches. This is the description it reads:

Build and leverage online communities to drive product growth and brand loyalty. Use when the user wants to create a community strategy, grow a Discord or Slack community, manage a forum or subreddit, build brand advocates, increase word-of-mouth, drive community-led growth, engage users post-signup, or turn customers into evangelists. Trigger phrases: "build a community," "community strategy," "Discord community," "Slack community," "community-led growth," "brand advocates," "user community," "forum strategy," "community engagement," "grow our community," "ambassador program," "community flywheel."

What the instructions cover

The sections of its SKILL.md, in order.

  • Before You Start
  • Community Strategy Principles
  • Playbooks by Goal
  • Community Models & Scaling Phases
  • Platform Selection Guide
  • Community Health Metrics
  • Output Formats
  • Task-Specific Questions
  • Related Skills

What ships with it

Besides SKILL.md, the folder carries these. The agent opens them only when a step in the instructions calls for one.

  • evals/ 1 file · 9 KB
  • references/ 1 file · 4 KB

Install the community marketing skill

For Claude Code, run this in a terminal. It comes from the publisher's own instructions.

terminal
npx skills add coreyhaines31/marketingskills --skill community-marketing -a claude-code

License: MIT.

In Longwave, add Marketing Skills from the marketplace. It installs all 50 of its skills, and your Claude Code, Codex and OpenCode threads can use them.

Questions people ask

How do I install the community marketing skill?

For Claude Code, run npx skills add coreyhaines31/marketingskills --skill community-marketing -a claude-code in a terminal. In Longwave, add Marketing Skills from the marketplace, and its skills reach your Claude Code, Codex and OpenCode threads.

When does the agent use the community marketing skill?

When a request matches its description. The agent keeps only the name and description of each installed skill in view, and reads the full instructions when a task fits. You can also ask for it by name.

Use your skills in every harness.

Longwave installs a skill collection once, and your Claude Code, Codex and OpenCode threads can all use it.