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Co-marketing skill

Co-marketing is part of Corey Haines' marketing skills. Its job is to find partners and plan joint campaigns. It loads on its own when a request matches its description, and you can also call it by name.

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When the agent reaches for it

The agent keeps every installed skill's description in view and loads the full instructions when a request matches. This is the description it reads:

When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. Use when the user says 'co-marketing,' 'partner marketing,' 'joint campaign,' 'who should we partner with,' 'integration marketing,' 'cross-promotion,' 'collaborate with another company,' 'partnership ideas,' or 'co-brand.' For customer referral programs, see referrals. For launch-specific partnerships, see launch.

What the instructions cover

The sections of its SKILL.md, in order.

  • Before Starting
  • When to Use This Skill
  • Partner Identification Framework
  • Partnership Types
  • Co-Marketing Campaign Types
  • Brainstorming Partner Campaigns
  • Approaching Potential Partners
  • Structuring the Partnership
  • Measuring Co-Marketing Success
  • Co-Marketing Checklist
  • Task-Specific Questions
  • Tool Integrations
  • Related Skills

What ships with it

Besides SKILL.md, the folder carries these. The agent opens them only when a step in the instructions calls for one.

  • evals/ 1 file · 9 KB
  • references/ 1 file · 7 KB

Install the co-marketing skill

For Claude Code, run this in a terminal. It comes from the publisher's own instructions.

terminal 
npx skills add coreyhaines31/marketingskills --skill co-marketing -a claude-code

License: MIT.

In Longwave, add Marketing Skills from the marketplace. It installs all 50 of its skills, and your Claude Code, Codex and OpenCode threads can use them.

Questions people ask

How do I install the co-marketing skill?

For Claude Code, run npx skills add coreyhaines31/marketingskills --skill co-marketing -a claude-code in a terminal. In Longwave, add Marketing Skills from the marketplace, and its skills reach your Claude Code, Codex and OpenCode threads.

When does the agent use the co-marketing skill?

When a request matches its description. The agent keeps only the name and description of each installed skill in view, and reads the full instructions when a task fits. You can also ask for it by name.

Use your skills in every harness.

Longwave installs a skill collection once, and your Claude Code, Codex and OpenCode threads can all use it.

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