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RevOps skill

RevOps is part of Corey Haines' marketing skills. Its job is to set up lead scoring, routing, pipeline stages and the marketing-to-sales handoff. It loads on its own when a request matches its description, and you can also call it by name.

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When the agent reaches for it

The agent keeps every installed skill's description in view and loads the full instructions when a request matches. This is the description it reads:

When the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes. Also use when the user mentions 'RevOps,' 'revenue operations,' 'lead scoring,' 'lead routing,' 'MQL,' 'SQL,' 'pipeline stages,' 'deal desk,' 'CRM automation,' 'marketing-to-sales handoff,' 'data hygiene,' 'leads aren't getting to sales,' 'pipeline management,' 'lead qualification,' or 'when should marketing hand off to sales.' Use this for anything involving the systems and processes that connect marketing to revenue. For cold outreach emails, see cold-email. For email drip campaigns, see emails. For pricing decisions, see pricing.

What the instructions cover

The sections of its SKILL.md, in order.

  • Before Starting
  • Core Principles
  • Lead Lifecycle Framework
  • Lead Scoring
  • Lead Routing
  • Pipeline Stage Management
  • CRM Automation Workflows
  • Deal Desk Processes
  • Data Hygiene & Enrichment
  • RevOps Metrics Dashboard
  • Output Format
  • Task-Specific Questions
  • Tool Integrations
  • Related Skills

What ships with it

Besides SKILL.md, the folder carries these. The agent opens them only when a step in the instructions calls for one.

  • evals/ 1 file · 6 KB
  • references/ 4 files · 31 KB

Install the revOps skill

For Claude Code, run this in a terminal. It comes from the publisher's own instructions.

terminal 
npx skills add coreyhaines31/marketingskills --skill revops -a claude-code

License: MIT.

In Longwave, add Marketing Skills from the marketplace. It installs all 50 of its skills, and your Claude Code, Codex and OpenCode threads can use them.

Questions people ask

How do I install the revOps skill?

For Claude Code, run npx skills add coreyhaines31/marketingskills --skill revops -a claude-code in a terminal. In Longwave, add Marketing Skills from the marketplace, and its skills reach your Claude Code, Codex and OpenCode threads.

When does the agent use the revOps skill?

When a request matches its description. The agent keeps only the name and description of each installed skill in view, and reads the full instructions when a task fits. You can also ask for it by name.

Use your skills in every harness.

Longwave installs a skill collection once, and your Claude Code, Codex and OpenCode threads can all use it.

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