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Pricing skill

Pricing is part of Corey Haines' marketing skills. Its job is to set pricing tiers, packaging and value metrics, and plan a price change. It loads on its own when a request matches its description, and you can also call it by name.

When the agent reaches for it

The agent keeps every installed skill's description in view and loads the full instructions when a request matches. This is the description it reads:

When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' 'should I offer a free plan,' 'pricing page teardown,' 'pricing page audit,' 'is my pricing page AI-readable,' or 'can AI read my pricing.' Use this whenever someone is figuring out what to charge, how to structure their plans, or wants to audit a pricing page (for humans and for the AI agents that shortlist tools). For in-app upgrade screens, see paywalls. For offer construction (bonuses, guarantees, value framing, naming) on services/courses/coaching/high-ticket B2B, see offers.

What the instructions cover

The sections of its SKILL.md, in order.

  • Before Starting
  • Pricing Fundamentals
  • Initial Pricing — "Pick a Price You Can Learn From"
  • Value Metrics
  • Tier Structure Overview
  • Pricing Research
  • When to Raise Prices
  • Pricing Page Best Practices
  • Pricing Page Teardown
  • Pricing Checklist
  • Task-Specific Questions
  • Related Skills

What ships with it

Besides SKILL.md, the folder carries these. The agent opens them only when a step in the instructions calls for one.

  • evals/ 1 file · 10 KB
  • references/ 4 files · 23 KB

Install the pricing skill

For Claude Code, run this in a terminal. It comes from the publisher's own instructions.

terminal
npx skills add coreyhaines31/marketingskills --skill pricing -a claude-code

License: MIT.

In Longwave, add Marketing Skills from the marketplace. It installs all 50 of its skills, and your Claude Code, Codex and OpenCode threads can use them.

Questions people ask

How do I install the pricing skill?

For Claude Code, run npx skills add coreyhaines31/marketingskills --skill pricing -a claude-code in a terminal. In Longwave, add Marketing Skills from the marketplace, and its skills reach your Claude Code, Codex and OpenCode threads.

When does the agent use the pricing skill?

When a request matches its description. The agent keeps only the name and description of each installed skill in view, and reads the full instructions when a task fits. You can also ask for it by name.

Use your skills in every harness.

Longwave installs a skill collection once, and your Claude Code, Codex and OpenCode threads can all use it.