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Onboarding skill

Onboarding is part of Corey Haines' marketing skills. Its job is to improve activation and time to value after signup. It loads on its own when a request matches its description, and you can also call it by name.

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When the agent reaches for it

The agent keeps every installed skill's description in view and loads the full instructions when a request matches. This is the description it reads:

When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. Also use when the user mentions "onboarding flow," "activation rate," "user activation," "first-run experience," "empty states," "onboarding checklist," "aha moment," "new user experience," "users aren't activating," "nobody completes setup," "low activation rate," "users sign up but don't use the product," "time to value," or "first session experience." Use this whenever users are signing up but not sticking around. For signup/registration optimization, see signup. For ongoing email sequences, see emails.

What the instructions cover

The sections of its SKILL.md, in order.

  • Initial Assessment
  • Core Principles
  • Onboarding Psychology
  • Onboarding Toolkit (10 Components)
  • Defining Activation
  • Onboarding Flow Design
  • Multi-Channel Onboarding
  • Handling Stalled Users
  • Measurement
  • Output Format
  • Common Patterns by Product Type
  • Experiment Ideas
  • References
  • Task-Specific Questions
  • Related Skills

What ships with it

Besides SKILL.md, the folder carries these. The agent opens them only when a step in the instructions calls for one.

  • evals/ 1 file · 8 KB
  • references/ 3 files · 14 KB

Install the onboarding skill

For Claude Code, run this in a terminal. It comes from the publisher's own instructions.

terminal 
npx skills add coreyhaines31/marketingskills --skill onboarding -a claude-code

License: MIT.

In Longwave, add Marketing Skills from the marketplace. It installs all 50 of its skills, and your Claude Code, Codex and OpenCode threads can use them.

Questions people ask

How do I install the onboarding skill?

For Claude Code, run npx skills add coreyhaines31/marketingskills --skill onboarding -a claude-code in a terminal. In Longwave, add Marketing Skills from the marketplace, and its skills reach your Claude Code, Codex and OpenCode threads.

When does the agent use the onboarding skill?

When a request matches its description. The agent keeps only the name and description of each installed skill in view, and reads the full instructions when a task fits. You can also ask for it by name.

Use your skills in every harness.

Longwave installs a skill collection once, and your Claude Code, Codex and OpenCode threads can all use it.

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