Reach and impressions
How many people saw each pin and board, so you know what's getting distribution and what's stalling.
See what your Pinterest
is really doing.
Gravy pulls your Pinterest performance into the workspace — impressions, saves, outbound clicks, and what's climbing — and sits each number next to the pin that earned it. So you don't just read a dashboard; you know what to make more of.
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01 · The gap
The numbers live nowhere near the pins.
Pinterest's native analytics sit in their own dashboard — a tab away from where you actually make and schedule pins. So you glance at it, maybe screenshot a good week, and the insight never changes what you pin next. The data and the work are strangers.
In Gravy's marketing workspace, the numbers sit beside the pin that earned them — and feed straight into the next one. What performed becomes the brief; what stalled gets dropped.
02 · What you see
The metrics that actually move pins.
Not a wall of numbers — the few signals that tell you what to make more of and what to stop.
Saves and engagement
The saves, closeups, and reactions that tell you a pin resonated — the signal Pinterest rewards with more reach.
Outbound clicks
Which pins actually send people to your site or shop — the ones worth making more of, not just the pretty ones.
What's rising
The pins and topics climbing right now, so you can double down while they have momentum instead of after.
03 · The difference
A report tells you. This acts on it.
A standalone analytics tool tells you a pin did well and stops. Gravy turns that into the next move: the winning topic becomes the brief, the terms feed keyword research, and the follow-up pin is drafted and queued — so the loop from insight to next post closes without you copying a thing.
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workspace where the numbers make the next pin — instead of a dashboard you forget
FAQ
Pinterest analytics.
Is there a Pinterest analytics tool that shows what's working?
Gravy pulls your Pinterest performance into the workspace — impressions, saves, outbound clicks, and what's trending up — and sits each number next to the pin that earned it. Because the analytics live where you make and schedule pins, a winning pin becomes the starting point for the next one instead of a stat you check and forget.
How do I track which pins drive traffic to my site?
Gravy surfaces outbound clicks per pin, so you can see which pins send real visitors — not just which got impressions. You can then make more like the ones that convert and retire the ones that only look good.
Can I see Pinterest analytics for free?
Yes — with your own model keys Gravy is free, so reading impressions, saves, and outbound clicks doesn't need a paid analytics plan. Prefer not to manage keys? Managed Gravy AI runs on credits.
How is this different from Pinterest's own analytics?
Pinterest's native analytics live in a separate dashboard, away from where you create. Gravy puts the numbers next to the pin and feeds them back into the work — the metric that says a topic is winning becomes the brief for the next pin and the terms you research next. It closes the loop instead of just reporting.
Stop screenshotting dashboards. Make your Pinterest numbers do something.
Download Gravy and turn each pin's performance into the brief for the next one. Free with your own model keys.